
ABOUT US
Hydration with Heart
Superfly Outlet is a global luxury fashion and lifestyle online platform that offers the largest designer portfolio, carefully selected by Superfly’s team of experts who travel the world selecting the very best items for its customers.
Based in Hong Kong SAR, Tokyo Japan and Los Angelos United States, yet with a truly global perspective, Superfly Outlet has a unique take on luxury that draws from over 16 years success. It is globally renowned for its carefully curated collections across international womenswear, menswear, shoes and accessories, home & lifestyle.
Welcoming its customers to environments that are designed to liberate and inspire: Superfly is a place where fashion, art and design combine in award-winning, visually captivating spaces.
In Q4 of 2024, Superfly became an omni-channel fashion eTailer in Hong Kong and continues to enhance its range of specialised services that echo the considered approach that it takes to the eTailing experience.
Superfly forms part of fashion experts around the world, Asia's premier fashion retail, brand management and distribution group. The Group is operating luxury online store, e-commerce and omni-channel operations. It also presents the largest and most dynamic portfolio of brands across women’s and men’s fashion and lifestyle to one of the most significant, high-value luxury customer bases in the region.
